One update from me: On name, there’s a potentially conflicting trademark on Cogito. What do you think of “Consider” (we can get consider.com and @consider for a reasonable price)? I like that it’s otherwise unbranded, has no negative connotations, and also points to our differentiator: we consider the impact of AGI.

On Thu, Dec 3, 2015, Elon Musk wrote:

Don’t love the sound of Consider. What’s the Cogito trademark issue?

A naming approach we could try is for the real name to be long, but have actual use be a contraction, eg the full name of SpaceX is Space Exploration Technologies Corp.

We could call this the Open Al Institute (Open AI-I!), but call it Open in everyday conversation. Looks like OpenAI.com is available for purchase.